Company leverages transparent pricing, above-average scores from references and Microsoft alignment to create competitive differentiation
Boston, MA (PRWEB) – November 10, 2014 – VisionWare, a global provider of Master Data Management (MDM) solutions, has been positioned for the 6th consecutive year by Gartner, Inc. in the “Magic Quadrant for Master Data Management of Customer Data Solutions” report, published October 30, 2014 by Bill O’Kane and Saul Judah. The magic quadrant evaluates the market for MDM solutions for customer data, and uses set criteria to position vendors according to their ‘Ability to Execute’ and ‘Completeness of Vision.’
“With our business units primarily focused on the healthcare, insurance and government sectors across the UK and US, VisionWare is pleased to be recognized amongst such an elite group of global solution providers,” says Paul Roscoe, VisionWare CEO. “Our MultiVue platform utilizes a collaborative data model and sophisticated techniques to match, merge, govern, visualize and verify data from both clinical and business systems. As a result, our customers achieve an unmatched level of data quality, empowering them to make more informed decisions and better leverage their most powerful asset: their data.”
According to the Gartner report, the MDM of customer data solutions market continues to grow at a significant rate. "Gartner estimates that the MDM of customer data solutions market segment was worth $586 million in 2013, an increase of 12.2% from 2012." Bill O'Kane and Saul Judah, Research Directors at Gartner, write that, "Businesses of all sizes and in many industries are struggling to maintain a consistent, shareable and accurate single version of customer data across their organizations - a requirement that is growing in importance. With the increasing focus on the digitalization of enterprises, management of their key master data is also becoming more important. The ability to achieve and maintain a single, semantically consistent version of customer master data is crucial for customer-centric organizations." Gartner subscribers can download the complete report, including the quadrant graphic here: https://www.gartner.com/doc/2892517
VisionWare’s deep understanding of the markets it serves, coupled with an attractive pricing model and low TCO, continue to garner high remarks from its customer base. Over the past year, VisionWare has leveraged its strong footing in the UK to expand its reach into the US healthcare market, having already secured key partnerships with a number of leading-edge technology companies and innovative healthcare delivery organizations. “We are deeply committed to providing the highest level of value to our customers and through our growing partnerships we continue to innovate and deliver a product that not only meets our customer’s needs, but exceeds their expectations,” said Gordon Cooper, Founder and Chairman of VisionWare.
VisionWare is a leading provider of master data management (MDM) solutions for the healthcare, public sector, and insurance markets. Our MultiVue platform enables organizations to eliminate inefficiency and inconsistency across the enterprise by breaking down existing data silos. Our solution suite will match, verify, govern, visualize and integrate data, resulting in one trusted, real-time view across the enterprise. MultiVue’s collaborative data model and sophisticated rules accept data in any format, regardless of its original source, enabling customers to centrally manage their data while also leveraging the benefits of a data driven business, including improved customer and/or patient engagement, operational efficiency, as well as reduced reputational and regulatory risk.
About the Magic Quadrant
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