Quantify and target cross-sell and upsell opportunities.
Identify VIP customers and optimize retention strategies.
Improve the consistency of claims handling and underwriting processes.
Accelerate innovation and time to market around new product development.
Reduce the burden of regulatory reporting.
Make strategic decisions based on trusted and available data.
Insurers are waking up to the importance of treating customer data as a strategic asset. To create meaningful competitive advantage around service there is requirement to understand the customer as an individual rather than a series of unconnected policies and risks. Those insurers who can deliver this seamless and personalized experience by drawing upon a holistic view of customer data stand to create significant revenue generation opportunities. Find out more about how creating a single and complete view of the customer can help insurers leverage the benefits of customer centricity, realize enhanced business benefits from M&A activity and reduce risk.
How many unique customers do we currently service?
What is our average policy count per customer across business lines?
Where do our biggest cross-sell opportunities exist?
What are our customers preferred channels of communication?
Which customers will be the most challenging to retain?
How to I understand customers at a household level?
of insurers believe data is making it more viable to differentiate on service
stated that a holistic view of the customer is essential to meet Millennial’s expectations
suspect they have lost customers in the last 12 months as a result of not rewarding loyalty
Source: Customer-centric Differentiation in Insurance
Find out everything you need to know about scoping a successful Master Data Management (MDM) project in insurance. In this guide we outline the potential upsides of a single customer view through to key questions to ask in the vendor selection process.
Get a clearer view of the role that our Vue360 solution suite can play in achieving a single view of the customer in an insurance context. Read our solution brief to understand more about the component parts of our integrated offering.
Here’s a small sample of our customers: